Day: 3 November 2023

Seco Tools, Seco partners with Instagram influencer Swemachinist

Vijay Raman

Seco partners with Instagram influencer Swemachinist Seco has taken another leap in the company's efforts to share knowledge about the many possibilities in machining by announcing a new partnership with Swemachinist, a well-known Instagram content creator.  Daniel Jansson runs the Instagram account Swemachinist, with more than 100,000 followers. He is a highly skilled CNC operator and machinist, and his videos and comments draw a lot of interest in the machining community.“We have had our eyes on Swemachinist for a long time due to his genuine love for our brand and the…

Read More

Dreaming of a Big Home? Financial Moves to Make It Happen

Vijay Raman

    – by Akash Pharande, Managing Director – Pharande Spaces As we know, the COVID-19 pandemic triggered a remarkable shift among India’s middle class when it comes to home purchase behaviour. Typically conservative middle class Indians who earlier preferred compact and functional homes started splurging on relatively bigger properties, defying conventional wisdom. While WFH and online schooling initially drove demand for bigger homes, this trend continued even after the pandemic subsided. There has been a deeper attitudinal shift unrelated to pandemic requirements. Why bigger homes rule the market –…

Read More