J&K Bank, the universal bank of Jammu & Kashmir has chosen Easyrewardz, India’s leading CLM platform to implement and manage J&K Bank’s pan bank loyalty & rewards program. This selection was done basis a rigorous RFP process wherein the participation was seen from many leading loyalty players. The bank intends to implement Easyrewardz Loyalty Management Solution for all its digital platforms including the Cards, e-banking, Mobile banking, Phone banking, POS etc. J&K Bank serves 64% of banking needs of UT of J&K and 60% of UT of Ladakh and acts…
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